Stanley M.Hurwitz, Creative Communications

Stan Hurwitz can help you formulate and implement every aspect of a Public Relations, Strategic Marketing and Advertising Program,

from concept to completion:

● NEWS RELEASES

Develop story angles, Research, Write, Distribute to targeted media

● FEATURE ARTICLES

Research, Write in-depth features for trade / business publications;

Create ‘Expert’ articles for targeted media

● NEWSLETTERS

Research, Write, Edit, Coordinate graphics, production, distribution

● COMPANY BROCHURES

Develop concept; Write; Work with designer and printer

● DIRECT MAIL

Develop concepts; Write material; Consult regarding target markets, budget,

timing; Single mailing or ongoing direct mail program

● PRINT & BROADCAST ADS

Concepts, Writing, Coordinate Design, Media Placement, Scheduling, Budgets

● WEB CONTENT

Write material for company website; Work with web designer / master

● PROPOSALS, LETTERS

Research, Write proposals and other key documents for top executives

● REPORTS

Research, Write, Coordinate production of quarterly, annual reports, etc.

● SPEECHES

Serious, humorous and anything in between

● ONGOING CONSULTATION, MEDIA RELATIONS, STORY PLACEMENT

Help develop and implement ongoing promotional and ‘crisis PR’ strategies

THE WORLD'S SECOND RICHEST MAN Warren Buffett (center), CEO of Berkshire Hathaway, gives investment advice to the world's second poorest man, Public Relations genius Stan Hurwitz (right). When Stan offered PR advice, Buffett suggested he try his hand at investing instead. At left is developer Mark Dickinson who built the Jordan's Furniture store in Reading, Mass., owned by Berkshire. Stan handled publicity for Dickinson Development during the construction phase and grand opening. (Photo taken in Reading, Mass. -- Fall 2004)

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